How to Be Confident at Doing Anything - Building Confidence and Self-Esteem Guide
As a university lecturer I was 
responsible for the personal guidance of a large number of students.  Many of 
them would come to talk to me about their hopes and fears, and as I mentioned at 
the beginning of the book, quite a few of them shared their personal struggles 
with anxiety with me. However, there was always one type of task that seemed to 
strike fear into nearly all students, even the most capable and seemingly 
confident ones – the dreaded class presentation. Any task or assessment that 
involved standing up in front of the class and presenting, be it as individual 
or as part of a group, caused high levels of panic amongst many in the class. 
I’m Just Not a Confident Person
A phrase I would often hear when 
students talked to me individually was ‘I’m just 
not a very confident person.’ Many people tend to 
say this when faced with a situation or task they are uncomfortable about, but 
people forget there are many things they are very confident at doing, but take 
this confidence for granted. 
To help students get over the belief 
they’re not very confident people, I would ask them to write a list of skills or 
tasks they were confident at doing, however simple. Sometimes they would stare 
at the blank piece of paper and say they couldn’t think of anything. So I’d ask 
them if they were confident at walking. If so, they had to put it down on the 
list.  Then I’d name more skills, such as eating, driving, catching a ball, 
climbing a ladder, handwriting, gaming, etc. Then we’d go through their list and 
I’d explain they weren’t always confident at doing these things, but because 
they’d done them so many times, they take them for granted. So a universal or 
general lack of confidence isn’t normally the issue; we tend to lack confidence 
in specific activities and certain areas of life. 
WHY DO WE LACK SPECIFIC CONFIDENCE?
There are a number of reasons that lie 
behind our anxiety about trying something new or tackling something 
uncomfortable. We normally lack the confidence in our ability to do something 
due to one or a combination of the following:
- We lack the expertise or skills required: If we haven't got the skills to do something it wouldn’t be natural to feel confident about doing it. I’ve never ridden a motorcycle before, so do you think it would be reasonable of me to feel confident about riding one?
 
- We lack experience: If we have little or no experience of doing something, then we can’t expect to be confident about it. You may be able to sing well, but if you’ve never sung in front of a huge audience before, you’re not likely to feel confident about doing it.
 
- We have unreasonable aspirations: We often have unreasonable expectations that are difficult to fulfil if we are trying something new, or have to do it in a challenging situation. We all get caught up in this type of perfectionism at times, that we shouldn’t do it unless we are excellent at it, or at least extremely competent. This often stops us from doing something before we’ve even tried.
 
- We engage in extreme self-criticism: The human mind has a natural tendency to judge itself harshly: to criticise, to look for the negative, and predict the worst. This is just a normal human mind at work – the troublesome brain we discussed in the first section. It reminds us of negative stories from the past, creates gloomy future forecasts, and puts us off trying something before we’ve even started. It keeps us focused on what’s wrong with us, makes us afraid of failure, and causes us to give up more easily. It makes us less resilient in the face of challenges and therefore less likely to learn from mistakes.
 
- We focus on fear: We may be afraid of failing, of being embarrassed, of rejection, of others laughing at us, or of fear itself. However, as we discussed earlier, fear in itself does not affect our performance, but focusing on the fear does. The more we focus on our fear the more it is likely to undermine our confidence.
 
The Confidence Cycle
So how do we overcome all of these 
barriers, build confidence, and become good at doing something? Well there are 
no magic bullets and no shortcuts; a hypnotic trance won’t help us, and neither 
will attending a weekend ‘Super Confidence’ workshop. Sure, we can psych 
ourselves up and feel good about doing something for a short while, but the 
effect won’t last long, especially when we step outside of   our comfort zone 
and into the real world. 
However, the good news is we can feel 
confident about, and be good at, doing almost anything. We’ve done it countless 
times before – when we learned to walk, talk, eat, tell the time – all the way 
through to operating a computer and driving a car. We’re going to follow the 
same process now; using what is called in ACT, The Confidence Cycle. 
Dr. Russ Harris, a world-renowned ACT 
trainer, outlines the four steps of the confidence cycle in his book 
The Confidence Gap.30 I’ve always considered a 
more appropriate name for the process could be ‘The Learning Cycle’, because 
it’s a process for learning news skills and teaching yourself to be able to 
perform them in challenging situations. It is only after we are able to do this 
we can truly feel confident. 
The Confidence Cycle is also a reminder 
of how important a growth mindset is. We become good at something, and confident 
at doing it, by practising it, and not because we were born with a special gift 
or disposition. Our abilities and skills aren’t fixed – we become experts in, or 
competent at, the things we practise. 
 1. PRACTISE THE SKILLS
If we want to get good at anything and 
feel confident about it, we need to practise – whether it’s public speaking, 
painting, or playing the guitar. Keeping this in mind helps us to overcome the 
mental barriers to practice – the things that stop us from starting to learn, or 
force us to give up relatively quickly. These mental barriers include: feeling 
anxious or fearful, the desire to give up when progress is slow, and the 
tendency to quit after an initial failure, perfectionism, or extreme 
self-criticism. So whenever you’re practising a new skill and come up against 
one of those mental barriers, accept what you’re feeling is normal, but 
understand persevering will help you to get past that barrier and on the road to 
confidently performing a new skill. 
2. APPLY THEM EFFECTIVELY
Practising the skills is important, and 
it’s the place we must start at, but we need to do more than that if we want to 
feel confident about doing something well. We also need to step out of our 
comfort zone and apply our practised skills effectively – into real life 
challenging situations. 
After putting their presentations 
together and practising in their own rooms, I always used to give my students 
the opportunity to practise in front of other students in purposely arranged 
sessions. Those who practised in front of others nearly always performed better 
in the real presentation assessment. As we’ve learned, leaving our comfort zone 
makes us feel uncomfortable, so we need to practise our skills in real life 
uncomfortable situations. By doing this we can learn to focus on what we are 
doing rather than getting caught up in our thoughts and feelings. This is called 
Task Focused Attention; and applying the mindfulness skills we’ve outlined in the 
previous chapters – defusion, expansion, and engagement – will help us to do 
this. We need to think of uncomfortable and challenging situations as an 
opportunity to learn. 
3. ASSESS THE RESULTS
After applying our skills in a 
challenging situation, rather than burying our heads in the sand, we need to 
reflect on the results. We need to consider what did and didn’t work, and what 
could we do differently the next time to improve our performance. There are some 
key points we need to keep in mind when reflecting on our 
performance:
- Firstly, it’s important we reflect in a non-judgemental way, and remember we are in the process of learning. So we should avoid being extremely self-critical. Harsh self-judgement is rarely helpful and often pushes us in the direction of quitting; discouraging us from learning further. When we were toddlers learning to walk, if we stumbled and fell, we didn’t think ‘Well, I’m not doing that again, I felt like a right idiot! I’ll never be able to walk properly.’ So when you assess the results, always keep in mind that learning is a process, and be compassionate and encouraging in your self-reflection. Self-compassion increases motivation and willpower, brings greater perspective, and boosts decision making. This all makes us more resilient – making it easier to bounce back in the face of failure and learn from mistakes.
 
- Secondly, avoid comparing yourself to others, especially when assessing your results. It’s helpful to have an expert training or teaching you, someone with a higher skill level, but look only at how you can improve against your own performance. If you do start comparing yourself to others, use the defusion, expansion, and engagement skills, and focus compassionately on your own results. It’s fine to aspire to those who perform the activity better than you, but too much emphasis on the performance of others during the learning stage can have a negative impact on motivation.
 
4. MODIFY AS NEEDED
The next step is to modify what you are 
doing. Do more of what is working well and change or modify what isn’t going 
well. During the presentation practice sessions I arranged at the university, I 
would instruct the students in my class to write down a list of what went well 
and what didn’t go so well, and how they could improve. It’s the only way to 
develop and get better. As Einstein famously said, “Insanity is doing the same thing over and over again and 
expecting different results.” 
After you have modified what you are 
doing, you repeat the cycle until you get good at what you’re trying to learn. 
Confidence will follow. The actions of confidence come first, the feelings of 
confidence come second. 
Visualisation
Before introducing visualisation, I want 
to make it clear that when attempting to overcome anxiety and build confidence 
in specific activities, tasks, or areas of life, there is no substitute for real life practice. However, visualisation can be a very powerful additional tool 
when used correctly. 
Visualisation is sometimes called 
imagery, mental rehearsal, or mental practice, and it refers to the creating or 
recreating of an experience in the mind. The process involves constructing or 
recalling from memory, pieces of information stored from experience, and shaping 
these pieces into meaningful images. It is like playing a film in your mind of a 
goal, activity, or task you intend to undertake. As an example, a tennis player 
might use visualisation by mentally rehearsing their serve in detail before 
playing match, or visualising a previously effective and winning performance 
before going on court. 
MRI scans have indicated the brain 
doesn’t distinguish between an imagined and an actual experience, so preparing 
for a challenge using visualisation can be a very useful tool to use before 
stepping out and practising learned skills in the real world. Let’s look more 
closely at how visualisation can be used in conjunction with the confidence 
cycle.
1. Visualising future 
success: Visualising what success looks like can 
motivate us to start and continue the work of practising skills. Imagining a 
successful end goal can keep us in touch with our values, while also helping to 
keep us motivated when problems arise, things get difficult, or life is 
uncomfortable. It can also be a tool to keep us focused on where we are heading 
and why, clarifying our objectives. 
When I went through difficulties during 
the writing of my PhD thesis, I often visualised what completing the PhD would 
look like for me, the career opportunities it would bring, and the security it 
would provide for my family. I’d try to picture how that would look and feel. In 
particularly uncomfortable times I would visualise myself on the stage at 
graduation, shaking the hand of the vice-chancellor as I received my 
certificate, and I’d imagine my completed and bound PhD thesis on a shelf in my 
office.
2. Visualising challenges: Mentally imagining the step-by-step process of a challenging 
future task or activity has a number of benefits. As we said, the brain can’t 
tell the difference between a real and imagined experience, so going through a 
challenging task in detail can be excellent preparation. 
Welsh rugby union player Leigh Halfpenny 
would often prepare for his goal-kicking by spending time visualising the 
process in his hotel room before the game; imagining the crowd, the tension, 
various kicking distances and angles, going through every single motion he would 
do for a real kick.31 I would often do the same 
before important talks or lectures I had to deliver (not as glamorous as kicking 
the winning points for Wales, I know). If possible, I would go to the actual 
room of the talk some hours, days, or weeks beforehand so I could see the exact 
environment, and I’d imagine how it would feel full of people. If I didn’t have 
access to the room or hall, I’d try to find photos of it online. Often before 
interviews or talks I’d check how the street and building looked on Google Maps, 
and imagine walking into the building in preparation.     
Visualising challenges in this way can 
also prepare us for mistakes, or things going wrong. The Olympic record holding 
swimmer, Michael Phelps, often visualised his goggles filling with water, a 
competitor doing better than expected, or losing count of his strokes, and would 
then go through the process of how he would react, training himself to think 
clearly under pressure. His visualised scenarios sometimes came true and as he 
had already rehearsed them in his mind, he was able to deal with them calmly and 
effectively.32 We can use this same 
technique in various challenging and anxiety-inducing contexts; including public 
speaking, job interviews, difficult conversations, and physical challenges. 
3. Visualising past 
successes: When feeling anxious about an upcoming 
difficult situation, activity, or challenge, it can also be beneficial to put 
them into context and get a more realistic perspective by recalling previously 
similar challenges you may have overcome in the past. As an academic I sometimes 
had to do live media interviews and often found myself turning down 
opportunities to discuss my research on radio or television out of fear of 
making a mistake or embarrassing myself. However, at this point I had done some 
good live interviews, so in preparation for media appointments I’d remind myself 
I’d successfully come through challenges like this in the past, visualising the 
process. I’d also recall and visualise other challenges I’d overcome in areas of 
life that weren’t related to speaking to the media, but reminded me I had been 
resilient and resourceful before. 
Beyond visualisation: Research has 
suggested it can be even more beneficial to go beyond just visualising the 
process before practising in a challenging environment. Individuals and groups 
that not only visualised a challenge, but also wrote down their objectives, 
explained to others what they intended to do, and wrote a weekly progress 
report, were more successful in meeting their objectives than those who 
didn’t. Each added incremental step 
increased the likelihood of a successful outcome. 
Also, as described earlier, visiting a 
place or venue, if relevant and appropriate, where the challenge or task will 
take place can be beneficial, and being able to physically practise in that 
environment can help further. Try to add to the visualisation in as many 
practical ways as possible. If you are required to wear formal clothes for a 
talk, visualise and practise it wearing formal clothes. Students taking one of 
the courses I taught had to do their assessed presentations in formal suits, so 
I would always allow them to book time in the room that would be used for the 
assessment, in order for them to at least look around, and practise if they 
wished. I also encouraged them to dress in the clothes they would be wearing on 
the day of the presentation, both when practising at home and at the venue.  Try 
to make the visualisations and practice as real as possible. 
*
Knowing how we can use different skills 
and strategies in order to become unstuck or take action is very useful, but in 
order for us to really grasp them and experience their power, we need to apply 
them. Then, when we really need to use them, we will have more confidence in our 
ability to put them into practice and take positive action. So in the next 
chapter we’re going to start taking action and applying the skills we’ve learned 
by completing a project. 
 
3. Avoiding discomfort: when you step outside of your comfort zone, what happens? You feel discomfort. If you’re waiting for your discomfort to go, or not making room for it, you may be waiting a long time. Ask yourself, what thoughts and feelings am I trying to avoid or get rid of?
Antidote: Accept discomfort. Are you willing to make room for the discomfort when you step outside of your comfort zone, and for the difficult emotions and sensations that will arise? Choosing to grow and explore new horizons may bring about many fears, but the alternative is stagnation and personal cost. Accepting the discomfort will also bring a new sense of meaning, purpose, and personal growth.
 
The Fear Project
The ultimate aims of this book are to 
help you overcome anxiety and live with courage. These may seem like huge lofty 
goals, almost unreachable, but hopefully, as you’ve been going through the book 
and trying out the exercises, you’ve been recognising the thinking and 
behaviours that make you anxious, and discovering new ones that have a positive 
influence.  
People often think of anxious people as 
being unambitious, wanting to lead a quiet life, or as not being very motivated, 
but the truth is most of them are too motivated. Ask them what they want to do 
and they’ll say, ‘I should get this entire house 
cleaned up today.’ or, 
‘I should start exercising every day.’ ‘I need to start making all my own meals 
from scratch.’ ‘I want a job I love.’ ‘I’d like to travel and experience new 
places.’ 
Sometimes the goals we automatically 
select, without thinking, are so great we cannot possibly do them, or at least 
not in the timeframe we imagine. We get discouraged before we’ve even really 
started. This is because massive change feels overwhelming. The challenge of the 
project in this chapter is to let go of the idea you’re going to change your 
entire life all at once, but understand you can start to take action bit-by-bit, 
using small incremental steps. 
To encourage anxious students to use the 
skills, strategies, and exercises we’ve discussed in this book, I often gave 
them a project to do. The project helped them to practically apply what they had 
learned, while also making them accountable, but was also designed to be small, 
manageable, and not too overwhelming. 
I wanted to create an evidence based, 
step-by-step process, that gave them the courage and motivation to work on and 
overcome their fears, reconstruct their beliefs, change their mindset, and 
create an understanding that anxiety and fear need not hold them back. After 
leaving my post at the university I began developing an online course to help 
people manage anxiety and fear, and started to work with other organisations and 
individuals. The student-specific project was then developed to become more 
inclusive and became known as ‘The Fear Project’. 
 
*
Exercise: The Fear Project
The aim of the fear project is to help 
you to start moving out of your comfort zone. To tackle some of the small 
challenges you are facing right now. To begin to take action and get things 
done, even if these things seem very minor. Beginning with small, manageable 
behaviours will also allow you to gain momentum, build confidence, create 
self-belief, and develop a growth mindset: nurturing the belief that you can 
change your behaviour and the way you respond to anxiety. 
It’s easy to read through a book like 
this, maybe try a few exercises, but then put it down and get distracted by 
responsibilities, chores, tasks, and work; and go no further. Getting started is 
key. 
Step 1 – Consider your fear 
list
To start the process we’re going to 
create a ‘Fear List’. This is a list of tasks or activities that can be divided 
into two categories. The first category should include some minor tasks or 
activities you’ve been avoiding because you’re fearful of doing them – tasks 
that just need to be done and are never going away – we’ll call these 
‘Avoidance Tasks’. 
The second category should comprise of 
tasks or activities you’d love to be able to do, that create a sense of 
excitement and inspiration within you, but you've felt unable to do for fearing 
you may fail, be embarrassed, or haven’t had the confidence to try. We’ll call 
these ‘Inspirational Tasks’.
Step 2 – Write the list down
Using a table like the one below, take 
some time to carefully think about what you’d like to include on your list, then 
write your choices down, and set a date you can realistically complete these 
tasks by.  When I did my first ‘Fear List’ I included some avoidance tasks that 
may seem very minor to others, but caused me quite a lot of anxiety (you may see 
a pattern of the type of activities that made me anxious): calling the dentist 
to make an appointment, contacting an electrician to fix house lights that had 
been broken for over a year, booking a service for my car. Similarly, some of 
the inspirational tasks may not seem very inspirational or anxiety-inducing to 
many people, but what is most important is how inspirational or anxiety-inducing 
you find them.  
 
Step 3 – Remembering your best 
self
At this stage it would be beneficial to 
look over ‘Foundational Exercise 1: Who are 
you?’ in  Chapter 5 of the book. Remember, research 
suggests when we affirm our most deeply held values — the best parts of our 
authentic selves – before entering into a potentially challenging or difficult 
situation, we can reduce our anxiety and be more effective in our behaviour. So 
going over the core values we wrote about in this exercise will help us to draw 
strength from who we are before we start to take action. 
Step 4 –Take action and tackle your 
fear list
When you start to tackle your Fear List 
it’s likely you’re going to have some unhelpful thoughts and uncomfortable 
feelings. Remember, you need to defuse from unhelpful thoughts, and make room 
for any uncomfortable feelings that come up, and then engage with the present. 
The actions of confidence come first and the feelings of confidence come second. 
Accept, welcome, and then if possible, use your fear (or just allow it to be 
there). 
If you’re lacking any skills to do your 
tasks, just go through the confidence cycle until you’re able to complete your 
task successfully. Go back through the exercises throughout the book to help 
you. Remember, these are just small tasks, they should be manageable. You won’t 
necessarily require all the skills and techniques we have learned to complete 
these activities, but the exercise should give you the momentum and motivation 
to move forward and not to allow anxiety to keep you stuck. Don’t be afraid to 
start very small and unambitiously.
*
Help! I’m Stuck!: Troubleshooting The Fear Project
What if you feel stuck and unable to 
complete one, some, or all of the tasks in The Fear Project? What holds us back 
from doing something we’d really like to do, or from doing uncomfortable things 
we don’t like, but need to do, often making a situation much worse? There are 
three common reasons, and we’ve discussed these reasons before. 
1. Fusing with our thoughts: the mind hooks us with its thoughts and stories and we get lost in them. These thoughts aren’t a problem when we’re defused from them, but when we fuse with them they become obstacles.
1. Fusing with our thoughts: the mind hooks us with its thoughts and stories and we get lost in them. These thoughts aren’t a problem when we’re defused from them, but when we fuse with them they become obstacles.
Antidote: 
Defusion. Next time you’re stuck, ask yourself, ‘What am I fusing with? You can 
notice it, name it and neutralise it, using one of the defusion exercises 
outlined in Chapter 7, and then engage fully in what you are doing.
2. Excessive goals: if a goal exceeds our resources we will fail. So ask yourself 
if you’re trying to do too much too soon. It’s good to dream big, but you also 
have to be realistic to avoid getting discouraged.
Antidote: 
Set realistic goals. If a goal exceeds your resources then you have two options: 
Firstly, you can pause the original goal 
and set a new goal to find the necessary resources. If your original goal was to 
leave your job for a job you love, but you’re not qualified to do the job you 
love, you could set a new goal aimed at earning the necessary qualifications or 
skills. 
Secondly, you could scale down your 
original goal to a goal that fits the resources you have available. So if you 
are aiming for a new job, what other job could you do with your current 
experience, knowledge, and qualifications?
3. Avoiding discomfort: when you step outside of your comfort zone, what happens? You feel discomfort. If you’re waiting for your discomfort to go, or not making room for it, you may be waiting a long time. Ask yourself, what thoughts and feelings am I trying to avoid or get rid of?
Antidote: Accept discomfort. Are you willing to make room for the discomfort when you step outside of your comfort zone, and for the difficult emotions and sensations that will arise? Choosing to grow and explore new horizons may bring about many fears, but the alternative is stagnation and personal cost. Accepting the discomfort will also bring a new sense of meaning, purpose, and personal growth.
*
So, getting unstuck will involve 
defusion, expansion, and engagement, along with overcoming your fear, and if new 
skills are needed, using the confidence cycle. 
*


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